What is the Clubhouse App?
Clubhouse is a social media networking app based on audio-chat launched in April 2020 by Paul Davison and Rohan Seth of Alpha Exploration Co. Users can listen in to conversations, interviews, and discussions between interesting people on various topics – it is just like tuning in to a podcast but live and with an added layer of uniqueness.
Clubhouse is only by invitation. You can’t just download it off the app store and create an account. Unlike telegram, an existing member have to invites you. And you have a chance to select your audience.
The app has an interesting feature that gives you updates relating to books, health, tech, or business based on interest and the information you give the app. Also, base on that information the app can recommend the people to follow or join.
Why is Clubhouse trending?
The conversation room is just like a conference call, but with some people on the call talking, and most listening in. And, just like a phone call, once the conversation is over, the room is closed. Much like Facebook where live-streamed videos stay on the platform for people to return to watch after the live conversation the rooms disappear. It also has a recording feature for a live conversation.
Recently, Elon Musk (CEO Tesla and Founder PayPal) host a live-streaming conversation room launched on Clubhouse. Subsequently, Musk had an audio conversation with Robinhood (CEO Vlad Tenev) and was live-streamed by YouTube users. This ranks Clubhouse to the top of the startup up chart as of February 1, 2021. In a statement, Clubhouse has announced introducing new features, like tipping, tickets, or subscriptions. Unlike other social media, you can disable notifications while busy.
What makes Clubhouse different and its features
While social media platforms come and go and there are celebrities and tech giants on other platforms, Clubhouse is showing all the signs of turning social media marketing as we know it on its head. Here are a few reasons why Clubhouse may be the next major social media platform:
- It offers the ability to connect and engage with professionals outside of your industry or niche.
- The typical social media algorithms that help people create echo chambers on other platforms are replaced with spontaneous rooms filled with real-time chats on a variety of topics.
- The focus is on high-value conversations rather than produced content.
- Clubhouse users are already fiercely loyal and protective, so much so that they’ve been very particular about who they invite to join the app with them.
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How do I join Clubhouse?
To join Clubhouse an already user has to send an invite from their app giving you access to set up an account. Clubhouse users can’t just send an invite to anyone who wants to join, however. Existing users only have two invites available at first.
In a recent blog post, the creators have announced that their 2021 goal is to complete the app’s beta stage, so they can eventually “open up Clubhouse to the whole world”.